In this article we will look at the latest SEO craze of Link Baiting, and ways in which is it done. Link baiting is exactly what it seems; offering “bait” in order to establish a link to your site. Stereotypically link building is done through link exchanges or reciprocal links, however link baiting doesn’t have to be two-way. Link baiting is all about actively encouraging your audience to link to specific content on your website, therefore increasing your exposure. If you provide something that an audience likes, it will in effect self promote through word of mouth across the net.

As the struggle to increase your exposure on the internet becomes greater, most knowledgeable webmasters have taken to maximising their SEO efforts, to keep exposure high. Whilst this has been happening, another craze has taken off; blogging. Not only does blogging provide easy release of content and effective communication with readers; it hosts a whole range of SEO benefits.

A 301 is a search engine friendly redirect method that basically tells the search engine that the page has been permanently moved to a different location. This technique, when used properly can be very beneficial in regards to rankings.

Many search engines such as Google base their search results upon relevancy to the content provided. So basically if the page isn’t relevant, it won’t appear in the search engine results pages (SERPs). So let’s say that the content on your web page is there and relevant to what a user would search for. What possible factor could not make my page rank well?

From time to time you may hear about the blasted Google Sandbox. A myth, an excuse or perhaps a reality? The age of your web site is a key factor to good rankings in Google. The reason for this is because so many brand new “spammy” web sites pop up each day.